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	<title>Comments on: The price of innovation: NYT, Twitter &amp; Hacker</title>
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	<description>integrating the marketing of the physical &#38; virtual experiences</description>
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		<title>By: Pedro Rebelo</title>
		<link>http://www.nunomachadolopes.com/2009/05/14/the-price-of-innovation-nyt-twitter-hacker/comment-page-1/#comment-5817</link>
		<dc:creator>Pedro Rebelo</dc:creator>
		<pubDate>Wed, 20 May 2009 08:21:54 +0000</pubDate>
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		<description>&quot;One of the most frustrating things a social media advocate hears is that &#8220;it&#8217;s too risky&#8221;...&quot; You just cannot imagine how many times I ear that and all the possible variations... Oh. Right. You can... </description>
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